After almost two years of collaborating at the hottest up and coming advertising agency in the Midwest I’ve found one of the greatest undervalued benefits is our location.

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Most individuals believe they are creative, but evidence proves this just is not true. Even people in the creative business aren’t creative. Working with real creatives is a different beast, but it doesn’t have to be frustrating.

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I always laugh on the inside when I listen to an individual or business owner who is frustrated because their blog or business website isn’t showing up on the first couple of pages in search. Perhaps this video by the visualization gurus over at JESS3 Labs will help provide a bit of clarity.

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