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Archive for category: Be Interesting

SUMO Orders Digital Footprint

0 Comments/ in Be Interesting / by Adam Walker
May 26, 2010

This simple but effective website was a really cool project to add to my portfolio, and the An family were great to work with. One of the things that made this fun, was as part of the package I was able to help them establish a presence in the social media space with a SUMO branded page on Twitter and Facebook while setting up their accounts to connect with loyal users of Yelp and Foursquare. Check out the links below to see the final results. While the site has only been launched for a few days it has been really interesting to see how much online traffic the social media outlets are driving to the new site. This should equate to new diners for SUMO if worked properly.

The other thing that made this project enjoyable was the strong foundation of key elements. A very iconic and interesting logo coupled with fantastic food photography made it a cinch to incorporate their restaurant decor into their online personality.

Already known in SoCal for their everyday half price sushi menu and huge selection of beautifully artistic sushi rolls, the decision to go online for this local restaurateur was solidified by the addition of sushi catering for private and corporate events to their menu.

If your in Los Angeles be sure to stop by and tell Mr. An I sent you. You’ll be in for a culinary treat! I’d like to give a special shout out to Haekyung An for giving me the opportunity to work on this project. Without her it would not have been possible. Cheers- AW

Click an image to visit that location directly.


All online strategy, graphic styling, photo editing, copy writing, and the postioning statement for SUMO Japanese Restaurant’s online assets was executed by Adam Walker Marketing + Design Solutions.

Earth Day Difference Maker

1 Comment/ in Be Interesting / by Adam Walker
April 22, 2010

In 2003, every day became Earth Day for Horizon Fuel Cell Technologies. Thinking big but smarting small, George Gu, Taras Wankewycz and their team began solving the complex problems to introduce commercially viable, clean hydrogen fuel cell power. Since that time the accomplishments and mountain of prestigious awards Horizon has compiled have been staggering. Being first in category to debut revolutionary hydrogen energy solutions for consumer electronics, portable emergency power, stationary back-up power, aerospace systems, and clean transportation keeps Horizon Fuel Cell Technologies at the forefront of the clean energy movement. Check out the great video from CNN Below. But perhaps one of their most important accomplishments has been the mass distribution of renewable energy science kits around the globe that continue to inspire, educate, and captivate the next generation of green scientist and engineers.

Click over to www.horizonfuelcell.com and get the full rundown; even buy a science kit for your family’s next Earth Day Difference Maker and become better energy stewards together. www.horizonfuelcell.com/store

Thanks for all your doing to preserve our planet, and keep up the great work Horizon Team!

Leadership Is Over Glorified

0 Comments/ in Be Interesting / by Adam Walker
April 14, 2010
  1. Every struggling non-profit Executive Director should watch this video, 10 times if necessary
  2. Audience building simplified; no matter if you’re a blogger, musician, politician, or race car driver, This Is Law
  3. Maybe this is a key ingredient to shifting a woeful corporate culture during a command change
  4. It’s feasible you could utilize these steps to get your big idea [that's out in left field] sold to your boss or client
  5. These core principles might add fuel to the fire of a great new product’s initial launch
  6. Pretty sure most businesses take this concept for granted; it’s called a referral.
  7. The right parent/coach could use these lessons to get their kid’s little league team firing on all cylinders
  8. With planning, maybe you can get a circle of friends to a new restaurant, a cause, concert, or out in nature

Give it a shot. Drop me a note if you find another way Sivers’ insight is applicable. I’d be interested to know. Cheers!

The image in this post was remixed with permission from the following creator under a Creative Commons license.

http://www.flickr.com/photos/lumaxart/ / CC BY-SA 2.0
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